Presenting a new articulation of luxury, every element at The FRED Hotel has been expertly crafted and carefully curated. Spacious rooms pair the latest comforts with a timeless design aesthetic, including features such as automated room management, the latest technology in central cooling and heating, and contact-less ordering tech.
The attention to detail continues in the choice of amenities – Grown Alchemist toiletries, the latest 65 inch HDTVs, high powered hair-dryers and noiseless minibars stocked with an inviting assortment of snacks and drinks.
In terms of design, The FRED reimagines the Punjabi post-colonial era. Drawing on fluid, Lahore-inspired details, Savant StudiosTM has constructed a veritable sanctuary in the heart of Gulberg. Detailing such as bespoke terrazzo floors, rosewood and cane furniture, and brass detailing are juxtaposed with contemporary comforts and cutting edge technology.